Commercial Potential of own work in Relation to Wider Professional Practice

Session Workshop

Make an archive of all your creative assets which you may have generated over the last few years, even if you believe they have ‘no value’ or make an effort to generate some materials at this point which will act as a starting point for ongoing development.

Review the materials and make distinctions between your perceived highest and lowest value artefacts and rank or group them in various categories which are meaningful to you.

Conduct research into potential platforms where you could potentially sell your creative artefacts and gather information. Here is a link to further info on photography: https://cooldigital.photography/sell-photos-online

Then visit Getty Images as a buyer and research the cost of images you like (without actually buying them – unless you want to) and then compare the perceived ‘value’ of these images with your own.

Finally, make an assessment of the potential of your work in relation to this research and place a ‘value’ on your own images or archive of materials and evidence all this activity in your portfolio.